GUEST EDIT: FRANCISCO COSTA

GUEST EDIT: FRANCISCO COSTA

The ultimate minimalist, entrepreneur behind Costa Brazil, and former womenswear creative director of Calvin Klein Collection picks his favorite works on Platform—and shares some of the best places to visit in Brazil.

PHOTO BY EDGAR AZEVEDO

PLATFORM

What do you collect?

FRANCISCO

Masks, ceramics, books, experiences.

PLATFORM

Are there any young artists you’ve discovered recently whom you love?

FRANCISCO

I love the work of NY-based artist Nick Theobald.

PLATFORM

If you could collect any one artist, who would it be?

FRANCISCO

Bruce Nauman.

PLATFORM

Is there anything in fashion or beauty that excites you right now?

FRANCISCO

Costa Brazil.

Costa Brazil packaging inspired by Piero Manzoni’s "Artist's Shit."
PLATFORM

What does “sustainability” mean to you in a broad sense? And how do you integrate it into your business?

FRANCISCO

Working toward creation that is inherently more connected to the health of the earth.

PLATFORM

Some of your work while designing was inspired by art. Do you still take inspiration from art for Costa Brazil’s products?

FRANCISCO

Absolutely—our whole packaging concept was inspired by the Arte Povera movement & Piero Manzoni’s Artist's Shit. We celebrate creativity as a brand. It is our belief that creativity brings us closer to purity. Creativity produces innovation which is the center of our brand.

PLATFORM

What’s been the most challenging aspect of launching a new business? What about the most rewarding?

FRANCISCO

The challenge is to ensure that the vision is worthy and real. The most rewarding part of this journey has been to have the space to be creative while working with so many different people from environmentalists to scientists and indigenous peoples. Watching our team grow has also been incredibly rewarding.

LIGHTNING ROUND

PLATFORM

Favorite Instagram accounts to follow?

PLATFORM

Dream dinner guests (dead or alive)?

FRANCISCO

Jane Goodall, Gisele, my mom.

PLATFORM

What’s the best gift you’ve given/received recently?

FRANCISCO

A book called Ideas Arrangements and Effects: Systems Design and Social Justice.

Lençóis Maranhenses National Park.
PLATFORM

What are you doing right after this?

FRANCISCO

Going to bed!

PLATFORM

What’s your greatest extravagance?

FRANCISCO

Martinis. Sleeping in.

PLATFORM

What are your must-see travel tips for Brazil?

FRANCISCO

Museu Oscar Niemeyer. Lençóis Maranhenses.